Role
Senior Marketing Design Manager
For Amerigo Education
As Creative Visual Lead for Amerigo's rebranding,
I enhanced website user interaction, developed marketing content, streamlined global asset sharing, and directed project visuals for success.
Responsibilities
• Visual lead and management for Amerigo’s website
• Developed and Managed print and digital visual assets
for sales campaigns.
•Created and Managed email marketing encompassing email campaigns, newsletters, and automated emails.
• Oversaw all strategic objectives alignment with brand visibility.
• Established a centralized asset-sharing platform, efficient
utilization of assets by cross-functional teams.
• Directed and produced all company global marketing materials.
• Fostered a collaborative environment to elevate project outcomes.
Website
Development
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Objectives
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As the design Manager, I lead the website revamp by designing a comprehensive wireframe, for developer to follow, which enhanced better user engagement by collaborating with departments to ensure clear content and visual assets to keep a cohesive brand identity
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Visual Marketing
Solutions
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Objectives
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Create and lead a cohesive visual global ecosystem for Amerigo, utilizing infographics, brochures, posters, banners, direct mailers and other assets to enhance brand visibility and engagement.
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